When it comes to in-flight entertainment the folks at Virgin like to do things a little differently. Take Virgin America, for example. Their fleet of Airbus A320s has a unique entertainment system called Red, connectivity on all aircraft, mood lighting and an animated video starring Sir Richard Branson. For a closer look at how Virgin has approached the fiercely competitive US domestic market, please welcome our special guest on the PME Interview today, Alfy Veretto, Manager IFE Content/Partnerships at Virgin America.

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